A training meeting for rural cultural and tourism operators themed “Beautiful Scenery in Hunan” was held in Jishou City on the afternoon of December 1.
At the training meeting, the tourism products for spending the upcoming new year in Xiangxi Prefecture were promoted and the supporting policies for rural cultural tourism operators of “Beautiful Scenery in Hunan” were introduced by Douyin.
In the experience-sharing part, the Internet influencer “Le Xiaoniu” with 5 million fans shared his experience in his account operation, and provided exclusive courses for rural cultural and tourism merchants.
“Beautiful Scenery in Hunan” is a public welfare project initiated by Douyin for rural cultural and tourism operators to provide them with free training of digital new media capabilities.
The event aims to boost the development of rural cultural and tourism industries and increase the income of rural residents by promoting rural cultural and tourism products, exploring rural tourism routes, conducting online and offline marketing activities, providing training for merchants, and incentivizing tour guides. It will continue until December 18.
